Advergaming- Do You Know What It Is??? Well… You SHOULD.

Advergaming A Brief Overview Advergaming is the practice of using games, particularly computer games, to advertise or promote a product, organization or viewpoint. (Wikepedia)  Advergames are a combination of advertising and video games. Unlike traditional video games, Advergames involve simple Read More …

Culture Jamming and Society

Culture Jamming and Society Culture jamming has been around for eighty years. It is defined as, “the act of transforming existing mass media to produce negative commentary about itself.”[i] “Culture jamming is based on the idea that advertising is little Read More …